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OpenText Media Management: Use Rich Media to Create Engaging and Personalized Experiences
Think about this for a second: considering the massive shift towards a more digital world, the online consumer is faced with more and more dynamic, rich content than ever before, and well, they have become a little tough to please with a run-of-the-mill website experience.
Today, the customer demands more—way more—and only those companies that have the right media management systems will be able to flourish in this environment—do you know where to turn?
The following white paper explores the business need for media management when it comes to building and delivering an engaging digital experience. Learn how you can improve your marketing ability; make publishing and updating multichannel content much easier, and more.