How to Unlock Customer Insights From Analytics

Overcome Limitations to Unlocking Customer Insights

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Automation and intelligent workflow are critical for companies that want to differentiate themselves from the competition by providing superior customer service and customer experience.

The problem is – as data analytics moves from being a nice-to-have feature to a requirement for customer service and marketing, companies today are still struggling to unlock insight.

Our e-guide, Unlock Customer Insight: The Role of Analytics, explores why this task can be so difficult and offers strategies to overcome limitations. Learn from TripAdvisor, Life Time Fitness, and others on unlocking and using data insights to improve the health of marketing and customer service initiatives.  

Receive your guide today by taking a quick survey on your CRM and CEM experiences. 

Vendor:
TechTarget
Posted:
07 Feb 2017
Published:
18 Apr 2014
Format:
HTML
Type:
Resource
Language:
English

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