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CRM Data Tool Provides Higher ROI, Increased Profits
Kelly Services launched a campaign to target specific business segments using the phone, direct mail, and e-mail marketing efforts and Salesforce Data.com delivered.
Read the Nucleus Research white paper, “ROI Case Study: Salesforce Data.com & Kelly Services”, and learn the details of the significant results that were realized:
- 1347% return on investment
- Increased profits $4.7 million annually
- 3 week payback period