Content Analytics: The Key to Customer Service and Sales Success

Content Analytics: The Key to Customer Service and Sales Success

Cover

Today, businesses face more data than ever before—but more than half of this data is unstructured meaning that the majority of this information sits unused or underused within the datacenter.

To make matters a little more complicated, without the proper data management and content analytics solutions in place, handling big data becomes nearly impossible.

The following white paper examines how organizations are using content analytics to help improve the management of unstructured data. Learn how when properly implemented, this solution can increase sales effectiveness, customer satisfaction, and more. 

Vendor:
IBM
Posted:
18 Apr 2014
Published:
18 Apr 2014
Format:
PDF
Length:
9 Page(s)
Type:
White Paper
Language:
English
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