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Marketing Automation Industry Overview

Cover

As ROI from traditional marketing channels continues to erode, modern marketers have turned to new, tech-based methods for attracting customers. The world of marketing automation is growing, and fast. Get the scoop on what it all means in this complimentary whitepaper, Marketing Automation Industry Overview, to learn:

  • When, how and why you should consider marketing automation
  • Essential elements of a marketing automation platform
  • Role marketing automation plays in aligning sales and marketing
  • Considerations when selecting a vendor
Vendor:
Act On
Posted:
15 Apr 2014
Published:
15 Apr 2014
Format:
PDF
Length:
14 Page(s)
Type:
White Paper
Language:
English

This resource is no longer available.