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Five Best Practices for Achieving Social Media ROI

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From Facebook and Twitter to blogs and videos, social media has become part and parcel of modern marketing efforts. However, convincing the C-suite to spend resources on social media can be a tough task for marketing trailblazers.

Some executives have yet to be convinced that social media is a worthy marketing strategy; some wonder if it’s not just the latest black hole for marketing dollars. A marketer’s best course of action is managing social efforts to generate demonstrable return on investment. In this whitepaper, we’ll cover five best practices to help you do just that.

Vendor:
Act On
Posted:
15 Apr 2014
Published:
31 Dec 2013
Format:
PDF
Length:
2 Page(s)
Type:
White Paper
Language:
English

This resource is no longer available.