Social Media: A Unified Strategy for Success

Social Media: A Unified Strategy for Success

Cover

While many companies are embracing social media technologies, too often their social strategies are siloed, and communication is isolated within one department. But in order to uncover the true value of social media, companies should employ a unified social media strategy across all departments.

View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments including:

  • Marketing and sales
  • Customer service
  • Human Resources
  • IT

Read on to discover the benefits of a unified strategy, including increased customer satisfaction, more sales leads, higher quality employees, and more.

Vendor:
Hootsuite
Posted:
16 Apr 2014
Published:
16 Apr 2014
Format:
PDF
Length:
7 Page(s)
Type:
White Paper
Language:
English
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