Content and the Next-Generation Portal Experience

Content and the Next-Generation Portal Experience


Today’s website needs to be both fast and engaging—but with emphasis on the latter. But here’s the thing with engagement, it has two parts. First, customers expect to receive relevant content in regards to their web-commerce needs, and second, there’s the less well-known side that comes from enabling customer self-service.

In short, you need to have the right blend of content and services in your website, something that is getting harder and harder to achieve without the right tools and knowhow—ask yourself; do you know where to begin?

Consult the following white paper to uncover how you can integrate your portal infrastructure with WCM to deliver a completely engaging web experience to the customer. Learn how you can:

  • Create better content with higher agility
  • Improve web experience and efficiency
  • Increase customer loyalty

And more.  

e-Spirit AG
10 Feb 2014
10 Feb 2014
8 Page(s)
White Paper
Already a Bitpipe member? Login here

Download this White Paper!

By submitting your personal information, you agree to receive emails regarding relevant products and special offers from TechTarget and its partners. You also agree that your personal information may be transferred and processed in the United States, and that you have read and agree to the Terms of Use and the Privacy Policy.