sponsored by Treasure Data
Posted:  07 Jan 2014
Published:  07 Jan 2014
Format:  PDF
Length:  2  Page(s)
Type:  White Paper
Language:  English
ABSTRACT:

Today, the customer is king – and the ability to craft memorable experiences while adapting to changing consumer demands has proven to be a business differentiator. But how can big data analytics help you get there?

This brief resource examines how many organizations, like those in the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to:

  • Optimize marketing efforts
  • Track and analyze customer engagement
  • Boost customer loyalty and retention
  • And more





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