Social Analytics & Intelligence: Converting Contextual to Actionable Insights

Social Analytics & Intelligence: Converting Contextual to Actionable Insights

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Today, social media is more pervasive than it has ever been before and its use is growing every day. As a result, only the businesses that can collect, sort, analyze, and act upon the myriad of insights within these areas will succeed in the market.

Understandably so, many organizations are considering a social analytics platform to help gather the actionable intelligence they need. But with over 100 different social analytics platforms to choose from, how do you know where to begin, and more importantly, how do you figure out which one is right for you?

Access the following report from Hypatia Research Group to build a solid foundation for a successful social media analytics and intelligence (SA&I) initiative. Learn what organizations seek and require from SA&I, vendor rankings, the current landscape, ROI by industry, and more. 

Vendor:
IBM
Posted:
07 Apr 2014
Published:
07 Apr 2014
Format:
PDF
Length:
57 Page(s)
Type:
White Paper
Language:
English
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