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Fiserv chooses IBM data warehousing and analytics technology, built on DB2
The “mega bank” industry is growing and has caused frenzy in the SMB bank division to look for solutions that attract, retain, and grow profitable customer relationships. Alas, the problem resides in successful customer analytics and predictive capabilities.
To elaborate, the smaller to midsized banks need a solution that offers the power that the mega banks have without the cost. As such, the smaller banks need a way to target their efforts and at the same time be able to predict outcomes to make educated, customer-centric decisions, but how?
Access the following resource to uncover a solution that the SMB bank industry needs to know about that offers the ability to mine actionable data from their customer database within seconds. Discover how this analytics solution can give you the power you need to make the right decisions the first time, all the time.