sponsored by Oracle Corporation UK Ltd
Posted:  16 Dec 2013
Published:  16 Dec 2013
Format:  PDF
Length:  13  Page(s)
Type:  eGuide
Language:  English

Social is the new king in the world of CRM – but analysts predict that half of Fortune 1000 companies will not see a return on investment in their social CRM initiatives due to a lack of clear business performance objectives.

In this expert e-guide, SearchCRM.com’s Albert McKeon sits down with Gartner analyst Adam Sarner as he reveals the keys for a successful social CRM initiative. Read on now to learn more, and discover:

  • Tips for ensuring ROI from social CRM
  • Getting more departments on board with social CRM
  • Real-world success story: Walt Disney World’s digital CRM adoption
  • And more

CRM | CRM Best Practices | CRM Services | CRM Software | Customer Interaction Services | Customer Loyalty | Customer Retention | Customer Satisfaction | Customer Service | Customer Support Software | ROI | Social Computing | Social Networking | Web 2.0

View All Resources sponsored by Oracle Corporation UK Ltd

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