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Optimizing Business Results with Subscription Visibility

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How did HootSuite move from offering “freemium” services to a subscription model?

 The social media company saved critical in-house development time and rapidly deployed their services and allowed immediate, secure online sign on for new customers right out of the gate.

 “We put great value on our subscription metrics, monitoring them very closely to understand how and where to strategically grow our company…” –Daniel Matthews, Optimization Analyst, HootSuite

 Read this case study on how HootSuite transitioned to an effective, comprehensive billing platform to achieve all of this and more.

Vendor:
Aria
Posted:
26 Nov 2013
Published:
31 Jan 2012
Format:
PDF
Length:
2 Page(s)
Type:
White Paper
Language:
English

This resource is no longer available.