sponsored by IBM
Posted:  15 Nov 2013
Published:  15 Nov 2013
Format:  PDF
Length:  20  Page(s)
Type:  White Paper
Language:  English

Social business, in short, represents the new path for enterprise success. Many organisations are beginning to see the value of applying social approaches throughout their effort.

Recent studies have revealed businesses that use social approaches tend to create a stronger customer base, increase workflow, as well as increase their competitive nature. Despite the need to include social media, many companies still struggle with effectively deploying a means to capitalise on social media.

The following white paper outlines many of the challenges associated with social media and how to overcome them. Click on the link below to gain expert advice on how companies today are tackling social media and ultimately, creating meaningful business value. 

CRM | CRM Analytics | Data Analytics | Social Computing | Social Networking | Web 2.0 | Web Analytics

View All Resources sponsored by IBM

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement