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How to Build an Inbound Website Part 3: Measurement & Insight
As the digital age progresses into the future, more and more interactions between organizations and customers occur online. Because face to face value interactions are taking a back seat within the realm of technological evolution, it has become increasingly prevalent to create websites that offer a far more dynamic platform that gives customers the interaction they need.
This three-part eBook addresses the need to create a highly interactive inbound website in order to have visitors become prospects: prospects become customers: and most importantly, have customers become brand advocates.