Proactive Customer Engagement
sponsored by Genesys-Angel

Modern customer experience management (CEM) requires successful management of many interconnected channels - a negative experience on one channel can impact all others. To avoid this, savvy companies are taking a proactive approach to customer communications by focusing on customer engagement and personalization.

In this research report from the Yankee Group, explore how to achieve successful customer engagement management across the entire customer lifecycle by leveraging the right tools and integrating communication channels.

Available Resources from Genesys-Angel
See what other users are reading via our Daily Top 50 Report

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement