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The Role of Data Integration CRM

Cover

This e-guide explores the significant role of data integration in electronic customer relationship management (e-CRM) analytics.

In the first article, industry experts introduce e-CRM, provide a foundation for their research, propose hypotheses, and present their new framework. In the second article, those experts detail their research methodology, and discuss findings and organizational implications.

Vendor:
Tableau Software
Posted:
19 Sep 2013
Published:
19 Sep 2013
Format:
PDF
Length:
43 Page(s)
Type:
eGuide
Language:
English

This resource is no longer available.