sponsored by IBM
Posted:  03 Sep 2013
Published:  30 Apr 2013
Format:  PDF
Length:  16  Page(s)
Type:  eBook
Language:  English

Today, two major trends are coming together to present huge challenges for customer service and commerce - big data and the empowered customer. But with more customer information to collect and analyze than ever before, your business has an opportunity to connect with consumers on a level previously unheard of - that is, if you've got the right strategy to help you better understand these customers.

In this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability.

Customer Interaction Services | Customer Retention | Customer Satisfaction | Marketing | Sales | Sales and Marketing Software | Supply Chain Management

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