sponsored by IBM
Posted:  03 Sep 2013
Published:  30 Apr 2013
Format:  PDF
Length:  16  Page(s)
Type:  eBook
Language:  English
ABSTRACT:

Today, two major trends are coming together to present huge challenges for customer service and commerce - big data and the empowered customer. But with more customer information to collect and analyze than ever before, your business has an opportunity to connect with consumers on a level previously unheard of - that is, if you've got the right strategy to help you better understand these customers.

In this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability.






BROWSE RELATED RESOURCES
Customer Interaction Services | Customer Retention | Customer Satisfaction | Marketing | Sales | Sales and Marketing Software | Supply Chain Management

View All Resources sponsored by IBM

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement