sponsored by OpenText
Posted:  21 Aug 2013
Published:  21 Aug 2013
Format:  PDF
Length:  2  Page(s)
Type:  White Paper
Language:  English

The classic toy Mr. Potato Head recently got a make over, and so did his creator Hasbro. The company is reworking its enterprise digital asset management system to make sure advertisements do not get mixed-up as the toys are shipped internationally. 

View this white paper to learn how Hasbro moved from a simple toy manufacturer to a "branded play company," by implementing enterprise content management. Find out how they streamlined processes along with other benefits from ECM by reading this resource now. 

Content Management Services | Content Management Software | Enterprise | Enterprise Asset Management Software

View All Resources sponsored by OpenText

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement