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Big Data & Analytics eGuide: Leveraging the Big Data opportunity
Telecom organizations have a huge opportunity in front of them thanks to big data - more customer information is accessible than ever, enabling business process change and better customer relationships. However, without the right processes and frameworks to capture and analyze big data, it's less of an opportunity and more of a burden.
In this e-Guide, explore why many telecom companies require an overhaul of their internal systems to effectively manage big data, and learn the steps you can take to take full advantage of new data technologies and develop more personalized customer relationships.
Topics covered inside include:
- Leveraging customer insight to improve customer experience
- Factors to consider for customer retention
- Analyzing real-time traffic data
- And many more