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Exceptional Customer Experience: The New Supply Chain Management Focus
The delivery of an exceptional customer experience is critical to an organization’s long-term success. Strong customer relationships drive revenues, future bookings, and new business.
Unfortunately, mere order fulfillment no longer qualifies as providing an exceptional experience. To be successful, companies need to develop integrated, transparent, responsive, and robust supply chains that enable them to deliver goods and value-added services to their customers.
Take a look at this white paper to assess your own customer experience delivery capabilities using a Supply Chain Maturity Model. Follow a three-stage roadmap to transform your supply chain into one that enables the delivery of exceptional customer experiences in an operationally efficient and cost effective manner.