Meet Customers Where They Are: Incorporating Social Media Into Your Customer Service Strategy
sponsored by Salesforce

Conversations with your customers rarely take place over the phone, through letter, or via contact form - they're online on Facebook, Twitter, or other social networking sites. Social media transforms every customer interaction into a data point in the perception of your brand - but how do you ensure your business looks good and your customer is satisfied?

In this helpful e-book, discover all you need to know about incorporating social media into your customer service strategy, and explore the benefits you'll experience from doing so. Inside, get the low-down on topics such as:

  • How to make the case for social customer service
  • Meet customers using social media listening
  • Foster two-way dialog with social media engagement
  • And more!
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