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Digital Design Shift: From Mobile to Multichannel
The customer experience on social channels needs to be personalized, and in the moment — a dynamic collaboration between the visitor's informational needs, and the content the marketer can provide to fulfill them.
This resource explains how to improve customer experience with mobility. It presents ideal application scenarios for each approach, and explains how Sitecore Adaptive Design allows websites to blend in key elements of RWD — while enabling marketers to engage customers in multichannel conversations today, and into the future.