sponsored by IBM
Posted:  17 Jun 2013
Published:  30 Apr 2013
Format:  PDF
Length:  20  Page(s)
Type:  White Paper
Language:  English

Since the launch of Apple’s iPhone in 2007, the use of mobile apps has exploded and become a necessity for all businesses – with apps that enable employees to have better access to information and customers to access products and services.

And while creating and managing a single app on a single platform might be relatively straightforward in a native environment, doing so across multiple platforms and multiple apps rapidly become cost ineffective.

This in-depth paper shows Forrester Consulting’s results of a mobile application platform (MAP) offering after examining the total economic impact and potential return on investment (ROI). Inside, find a framework to evaluate the potential financial impact this platform would have in your organization.

Application Development | Application Infrastructure | Applications Management | Mobile Workers

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