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Designing a defense for mobile applications

Cover

It wasn’t long ago that being on the cutting edge of business meant having a website where customers could purchase your products, but that quickly changed. Soon, it wasn’t enough just to have an eCommerce presence: you had to offer an interactive and engaging customer experience (see Web 2.0).

Now the standard has shifted once again: in order to truly compete in the modern economy, your business needs to have a mobile storefront on smart phones and tablets. Without this mobile presence, you’ll lose business to competitors who have them.

 

 

 

Vendor:
Hewlett-Packard Company
Posted:
03 May 2013
Published
31 May 2012
Format:
PDF
Length:
4 Page(s)
Type:
White Paper
Language:
English

This resource is no longer available.