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Tommy Bahama Improves Messaging with Infor Epiphany

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This brief case study illustrates how Tommy Bahama, a men's and women's lifestyle retailer, improved its overall customer strategy with a CRM and interaction management system.

They wanted to develop a better understanding of customers, improve cultivation of their customer data, and implement more customer-focused outreach.  Read on to learn how the data management and analytical capabilities of this CRM software helped Tommy Bahama:

  • Increase sales
  • Identify and reach customers across multiple channels
  • Get real-time information via dashboards
  • And more
Vendor:
Infor
Posted:
03 May 2013
Published
31 Dec 2012
Format:
PDF
Length:
1 Page(s)
Type:
Case Study
Language:
English

This resource is no longer available.