Making the Most of Customer Data: CRM Analytics

Making the Most of Customer Data: CRM Analytics

Cover

When fully harnessed, CRM analytics encourages better business decisions and provides customers with personalized service. But some CRM platforms have greater analytics capabilities than others. Selecting your tool requires careful consideration.

Explore this resource to get expert advice on choosing a CRM platform that suits your needs and learn how to construct a well-defined plan to put social media analytics into a broader enterprise context. Gain information about:

  • The flaws of text analytics software
  • Organizational hurdles that impede social media analytics programs
  • CRM analytics optimization strategies

By downloading this content, you understand that your name and contact information will be shared with Microsoft, and that Microsoft may contact you concerning products and solutions presented in the report. Microsoft respects your privacy. Please read the Microsoft online Privacy and Cookies Statement at http://www.microsoft.com/privacystatement/en-gb/core/default.aspx

Vendor:
SearchCRM
Posted:
02 Apr 2013
Published:
02 Apr 2013
Format:
PDF
Length:
19 Page(s)
Type:
White Paper
Language:
English
Already a Bitpipe member? Login here

Download this White Paper!

By submitting your email address, you agree to receive emails regarding relevant topic offers from TechTarget and its partners. You can withdraw your consent at any time. Contact TechTarget at 275 Grove Street, Newton, MA.

You also agree that your personal information may be transferred and processed in the United States, and that you have read and agree to the Terms of Use and the Privacy Policy.

Safe Harbor