T Mobile Testimonial - Part 2
sponsored by Hewlett-Packard Company

For T-Mobile USA, creating sophisticated offers to bring valuable innovation to its customers and determining the right customers within its base to target with these offers requires crunching numbers from massive data sets in a short enough amount of time to be able to seize often fleeting opportunities.

How has real-time analytics technology enabled T-Mobile to accelerate and bring sophistication to its offer process? View this interview with the company's SVP, CIO Erez Yakoni to find out.

Available Resources from Hewlett-Packard Company
See what other users are reading via our Daily Top 50 Report

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement