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Data and Analytics Focus in the Travel and Transportation Industry
The industries of travel and transportation are going through a fundamental shift from product-related services to information-related services, brought about by today’s more empowered consumer and the explosion of big data due to social media, mobile devices, and consumer connectivity.
This exclusive resource explores the challenges the travel and transportation industry are coming across in today’s climate.
Read on to learn the four pillars of technology that will help travel and transportation companies maintain their competitive edge:
- Social business
- Big data and analytics
- And mobility.
Discover how you can leverage these technologies and examine the importance of a competitive big data and analytics strategy.