sponsored by IBM
Posted:  15 Mar 2013
Published:  15 Mar 2013
Format:  PDF
Length:  6  Page(s)
Type:  eGuide
Language:  English

Though the benefits social media analytics are many - improved customer relationship management, better data insights, more sales - many businesses continue to shy away from fully embracing an analytics program.

Read this expert e-guide to discover some of the main reasons that companies are hesitant to start a social media analytics endeavor, such as fear of not getting a return on investment, and insufficient analytics tools.  Learn how you can avoid these limitations so that you get the most out of social media analytics.

Business Intelligence | CRM | Data Analytics | Data Integration | Data Management | ROI | Social Networking | Web 2.0 | Web Analytics

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