sponsored by IBM
Posted:  15 Mar 2013
Published:  15 Mar 2013
Format:  PDF
Length:  6  Page(s)
Type:  eGuide
Language:  English
ABSTRACT:

Though the benefits social media analytics are many - improved customer relationship management, better data insights, more sales - many businesses continue to shy away from fully embracing an analytics program.

Read this expert e-guide to discover some of the main reasons that companies are hesitant to start a social media analytics endeavor, such as fear of not getting a return on investment, and insufficient analytics tools.  Learn how you can avoid these limitations so that you get the most out of social media analytics.






BROWSE RELATED RESOURCES
Business Intelligence | CRM | Data Analytics | Data Integration | Data Management | ROI | Social Networking | Web 2.0 | Web Analytics

View All Resources sponsored by IBM

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement