Only one in three Indonesians have a bank account, and many live far from the nearest banking branch. But ninety percent have a mobile phone. That's why a small startup named Ruma is finding ways to successfully bring e-commerce to this developing country.

Find out how mobility is currently affecting business owners in Indonesia, and how the introduction of this technology is predicted to play out in the future. Learn about the origin of these mobile ideas, its effects, and challenges moving forward.