Innovative  business technologies in a converging world:  outlook, opportunities and obstacles

From December 2012 to January 2013, Nimbus Ninety conducted its Market Trends Survey 2013. The survey elicited 268 responses from senior UK business practitioners across a range of public, private and third sector enterprises.

This independently researched and produced report investigates converging business technologies, including cloud computing, big data analytics and business intelligence.

Key findings include:

• SMEs are proving slower and more reluctant in the adoption of new business technologies than companies with larger annual turnover.
• ‘Increasing customer retention/ average sales per customer’  was the number one business objective for 2013
• BI tools were selected as necessary in the execution of half (49%) of organisations’ key business strategies.
• Mobile technologies and infrastructure (35%), big data analytics (30%), and collaboration tools (30%) were also commonly selected.
• Enabling collaboration between different technologies and ensuring new technologies are not implemented in isolation (both 63%) were both highlighted as important by the majority of respondents.