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Mobile access to online shopping has provided retailers with hugely profitable new opportunities, but for retail IT, 'going mobile' signifies the growing list of headaches induced by a laundry list of complex, new projects.
Application programming interfaces (APIs) can help retail IT teams conquer mobile complexity on at least two levels: the diversity of devices, and the proliferation of digital screens.
Read this white paper to learn how leveraging APIs can help you:
- Accelerate mobile development
- Tackle multiple projects at once
- And integrate channels both internally and externally.