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Focus on the voice of your customer with IBM Content Analytics
In today's uncertain economy, staying ahead of the competition is more important than ever. Great customer service can set your company apart from the rest, and attract life-long customers. With the overwhelming amount of data in enterprises today, it can be difficult to sift through and analyze the valuable information.
View this informative white paper to learn more about how you can effectively listen to the voice of your customers. It explores how you can design effective marketing campaigns that help you capture new customers and retain current customers.