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Analytics: The widening divide-How companies are achieving competitive advantage through analytics
Most organizations have begun to apply analytics to their business processes to ensure they stay competitive in today’s market. Though there are associated challenges with implementing an analytics strategy, these businesses tend to outperform their competitors who do not take advantage of the intelligence.
This paper presents the results of a MIT Sloan Management Review and IBM Institute for Business Value joint study. Read to learn how the gap is widening between those businesses who have integrated analytics into their strategy and operations and those who have not implemented analytics or have few standards in place.