In this nine-page buyer’s guide to big data, Computer Weekly discovers how businesses can use data to their advantage. Big data may appear to be just another bandwagon, but it is important, and needs to be addressed carefully and sensibly.

The journey can be carried out at a measured pace, leveraging existing systems in conjunction with new systems. It just needs a strategic plan built from careful planning – and an eye to the long-term future.

Contents:

• How to make sense of the big data universe
• Make better decisions with big data
• Utilities rise to the smart meter data challenge
• Data’s role in customer engagement