Recent studies suggest that a country’s overall competitiveness is directly related to its IT competitiveness. And while Europe has maintained its competitive position to date, most European markets have a relatively low IT spend compared to the Americas and other emerging markets.

Therefore, all businesses should carefully consider any and all technologies that may positively or negatively affect them a year from now.

This white paper examines the current state of established markets in EMEA, as well as the correlation between technology spending and the success of businesses in these regions. Also explored is the impact of emerging markets in today’s business environment.