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CRM Video: Customer Lifetime Value for IT

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With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues.

You, an IT professional, have an exceptional opportunity to partner with marketing to drive business growth and maximize revenues by helping your company get the most from every customer interaction.

Check out this 2-minute webcast outlining how to put the power analytics into the hands of business users enabling nearly everyone across the organization to use company data to gain customer insight, predict outcomes and take action.

 

Vendor:
IBM
Premiered:
Dec 31, 2011
Format:
Multimedia
Type:
Webcast
Language:
English

This resource is no longer available.