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SMB Group Research - Transforming For a Customer Centric World

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Technology trends are converging to create a perfect storm in the world of commerce- one that empowers the customers and raises the bar for companies of all sizes to meet new, more demanding customer expectations.

The trick to surviving and thriving in this new world is having the ability to anticipate what the customer wants, automate and personalize customer interactions, and enable the customers to do business where, when and how they want.

Check out this white paper, which examines:

  • How and why current technology trends are transforming customer expectations
  • What these changes mean for businesses
  • How companies can adapt
  • A list of solutions to help midsize companies
  • And much more.
Vendor:
IBM
Posted:
15 Oct 2012
Published
31 Mar 2012
Format:
PDF
Length:
12 Page(s)
Type:
White Paper
Language:
English

This resource is no longer available.