CRM Analytics is the Key to Improving Customer Service Levels
sponsored by Salesforce.com

Providing exceptional customer service is paramount to the success of today’s organizations, but many businesses lack the technologies and policies needed to achieve the necessary service levels.

The key to enhancing your customer service strategies is to effectively track and analyze the influx of customer data your company receives through customer relationship management (CRM) analytics.

Review this essential e-guide to gain expert advice on how to effectively measure and leverage CRM analytics in order to improve customer service levels. Read on to learn:

  • How to develop a roadmap for a CRM analytics strategy
  • Which CRM metrics are vital to measure and analyze
  • And much more.
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