The ROI of Social CRM

The ROI of Social CRM

Cover

 

As more businesses consider the benefits of social media, champions are increasingly asked to prove tangible business value.

 

In its continuing analysis of the impact of social media on sales and marketing initiatives, Nucleus has found that companies can achieve significant benefits by adding social capabilities to CRM deployments, including reduced costs, increased sales, improved employee productivity, and improved brand visibility.

 

Click on the button below to download this report

 

 

 

Nucleus Research is a leading provider of investigative information technology research and advisory services. Its analysts deliver insight and guidance to help clients make the best decisions. Advising both suppliers of technology and the organisations that use technology, Nucleus Research specialises in uncovering information that no one else can provide.

Vendor:
ComputerWeekly.com
Posted:
07 Sep 2012
Published:
05 Aug 2012
Format:
PDF
Length:
4 Page(s)
Type:
Analyst Report
Language:
English
Already a Bitpipe member? Login here

Download this Analyst Report!

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy