Customer Care in a Social World: Are We There Yet?

Customer Care in a Social World: Are We There Yet?

Cover

As consumers increasingly turn to social channels to seek information and advice and to express opinions, there is no question that organizations must engage with those channels to deliver appropriate customer care and ensure positive experiences. This paper explores and explains why the contact center is a key strategic focal point for customer engagement via social channels.

Vendor:
Oracle Corporation
Posted:
21 Sep 2012
Published:
01 Mar 2012
Format:
PDF
Length:
13 Page(s)
Type:
White Paper
Language:
English
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