Tablets and smartphones are revolutionizing the world – how we work, how we play, and how we communicate. For businesses, location is quickly becoming irrelevant. With mobile device in hand, customers are ready to use mobility to interact with product and service vendors – and a whole new means of service is opening up for businesses to their customers.

Download this podcast to learn how companies can (and should!) take advantage of the mobile revolution to deliver improved and expanded service experiences to their customers. Presenters include Daniel Hong, Lead Analyst at Ovum Research, and Dr. Don Brown, founder and CEO of Interactive Intelligence. Following the presentation, there is a Q&A session with industry experts  Richard Snow, Global VP & Research Director (Customer and Contact Center) at Ventana Research, and Blair Pleasant, President & Principal Analyst  at COMMfusion.