In a study conducted in April and May 2011, Bloomberg Businessweek Research Services found that although 97 percent of companies with revenues of more than $100 million said they were using some form of business analytics, only one in four believes that its use of business analytics has been "very effective" in helping to make decisions.

Why is this percentage so low? What are these companies doing differently that has brought them greater success in their use of analytics?

Read this white paper to uncover the 10 distinguishing characteristics that Bloomberg Businessweek has identified as factors in these organizations' analytical success. Learn how implementing these 10 specific steps can make business analytics work better in organizations of any size, in any industry and at any level of analytical sophistication.