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Big data - Harnessing a game-changing asset: A report from the Economist Intelligence Unit
Big data can translate into big results if you're able to properly harness this information and extract insight and value from it.
The opportunities are endless, as are the challenges.
One study revealed that companies that use data-directed decision-making enjoyed a 5 to 6% increase in productivity.
How would you like to achieve that?
This paper explores the impact of big data and examines how companies are handling and harnessing it. Read this now to gain insight into the organizational characteristics of businesses that are adept at gaining value from their data, and then employ their strategies, methods and models at your own company.
Furthermore, form a solid foundation for big data management by digesting the results of a global survey conducted by the Economist Intelligence Unit that examined the state of big data and the most challenging aspects of data management.