The benefits of a mobile sales force extend well beyond the obvious of making calls and accessing e-mails and calendar information.

Some forward-thinking organizations are now capitalizing on the many valuable features of smartphones and tablets, such as the iPad. For example, GPS mapping services can do more than just offer directions to the nearest client, and built-in cameras can snap photos of people in a conference room to identify the key decision makers to prospective customers.

This expert e-guide outlines the many benefits of employing a mobile sales strategy and also offers a case study of one company that reversed its fortunes by going mobile. Read this now and learn how one company would like to add sales incentive software and do its order-to-billing processes on their phones, and how financial service providers are hoping to conduct real-time portfolio analysis.