sponsored by IBM
Posted:  04 May 2012
Published:  04 May 2012
Format:  PDF
Length:  4  Page(s)
Type:  White Paper
Language:  English

Business analytics and business intelligence (BI) are pervasive tools in today's business environment, separating companies from their competitors through competitive advantages gained by gleaning insight their foes cannot.

However, it's not as widespread as you may think.

A disconnect exists between IT and potential BI users, as evidenced by CIO magazine's research that found that 25% of senior IT executives say their bosses view IT as a cost center, and only 11% think IT can be a competitive differentiator.

This brief paper details the current state of business analytics and reveals the results from a Computerworld Quick Poll. Take some time to read this now and inherit a list of best practices that will help CIOs spearhead their company's BI initiatives to make better use of data for a competitive advantage. Learn why defining a true enterprise strategy and teaching end users to use the business analytics tools themselves can help foster a data-rich environment that will vault you ahead of your competition.

Business Intelligence | CIOs | Data Analytics | Data Management | Data Mining | Data Quality | Information Management

View All Resources sponsored by IBM

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement