How to retain customer loyalty in the competitive retail market
sponsored by Infor CRM

According to Catapult Marketing, half of packaged goods shoppers visit a retailer's website a day or two before visiting the store. Shoppers are taking control. They analyze your websites, surf the web for the best bargains and can even order a cheaper item from another retailer with a few touches on their app-packed cell phone while they are in your store.

This brief article explains why customer relationship interaction technologies are important to gain back some of the retail control. Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data.

Available Resources from Infor CRM
See what other users are reading via our Daily Top 50 Report

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement