Blue Cross and Blue Shield of Florida (BCBSF), a Jacksonville-based health insurer with a member base of about four million people, operates in a highly dynamic industry. When business planning, BCBSF had to consider government-led changes to healthcare funding models, on-going pressure to help contain healthcare costs and changes in the way its customers use technology to purchase and manage insurance.

In order to deal with all these demands, BCBSF needed a way to manage their business for fast, decision-making capabilities and agile responses. The health insurance company chose HP software portfolio for their needs.

This case study outlines the business benefits, IT improvements, cost cuts and overall performance of HP software suite for BCBSF.