sponsored by IBM
Premiered:  15 Nov 2011
Language:  English

Features sell products. The precise combination can help customers choose one brand over another, but only when they're communicated clearly and accurately.

According to industry analysts, inaccurate information costs retail businesses up to $40 billion a year. So, more and more, leading organizations are implementing product information management solutions that leverage centralized and standardized master data to help:

  • Improve the efficiency of supply chains for faster time-to-market
  • Streamline business processes by providing everyone real-time access to trusted information
  • Transform how products are bundled and sold to strengthen customer satisfaction and loyalty.

Watch this short video and learn how leading retailers, distributors and manufacturers leverage IBM InfoSphere Product Information Management solutions to boost supply chain productivity and deliver an optimal customer purchase experience.

Business Process Management | Customer Interaction Services | Customer Loyalty | Customer Retention | Customer Satisfaction | Customer Service Best Practices | Product Management | Supply Chain Management

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